A 45 minute drive from Las Cruces, Hatch is widely known for its famous Hatch Green Chile. They host the annual two-day Hatch Chile Festival each Labor Day weekend. The festival attracts over 30,000 visitors from all over the country, including the Food Network and the BBC. The festival is huge event where people can sample recipes, play games, participate in contests, and there's even a carnival. In 2010, the town population was little over 1,600 people. The Village of Hatch also serves seven unincorporated communities with a combined population of approximately 5,000 people.
Hatch Public School District is composed of three elementary schools, one middle school, and one high school. Located near the north western corner of the county, the 6,764-square-foot Hatch Center, one of the Dona Ana Community College branches, houses a computer lab, a light manufacturing lab and a computer classroom, as well as office areas. It is situated adjacent to Hatch Valley High School and offers dual-credit courses to HVHS students.
With four banks, two grocery stores, a pharmacy, and a few retail stores, Hatch offers all the amenities of small-town life. One of the best things about Hatch is the food. They have some of the best restaurants. One of the most beloved restaurants in the area is Sparky's, a world famous coffee and burger joint that has become a must for those driving by, having become a major roadside attraction. They are best known for their World Famous Green Chile Cheeseburger, but they do also serve BBQ. Another delicious restaurant is The Pepper Pot. Local owners, and sisters, Melva Aquirre and Chayo Berela have been serving Mexican and American food for nearly 20 years.